Mission

As a designer, I think promoting this (quote above) is not just a task, but a mission in society. After years at the Moholy-Nagy University of Art and Design (MOME) visual communication department and then in the advertising industry, I realized that our finite planet could not serve the current social structure indefinitely. That's when I decided I didn't want to go against my principles any longer, that I had to break out of the vicious circle and do things I believe in - and to do all this to help promote an eco-conscious lifestyle.

Vision

For me, to create is to search. I strive to design in a way that does not harm my environment. The moment, the given object and its potential are always the leading force. This is also the main philosophy of gobi.design - the brand aims to combine environmental thinking with a love of design. My vision is for everyone to receive the gifts of a healthy environment on an equal footing, which will then lead to sustainable daily living. This task is both a gift and a huge responsibility, but this is the way how change can be achieved.

Brand

The objects of gobi.design are part of a natural cycle. Inspired by the trends of upcycling, hygge, wabi-sabi, slow living, degrowth and the like, where the objects do not disappear, they just continue to be shaped by various subtle or harsh forces. I try to use as much natural materials as possible. I work with them using traditional techniques (eg Yakisugi - Japanese technique of preserving wood with burning). Objects include furniture and home accessories, but they have one thing in common - each one is salvaged from waste.

Social responsibility

I think it is important that any recycled wood that is not dumped or incinerated contributes to the further trapping of the CO2 captured in it, thus helping to achieve climate goals. To help make my brand carbon neutral, I’m donating 10% of my income for local tree planting through a forestry organization planting social forests: www.myforest.hu